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Professional

20.08.2014
PR Spread Thinly

Any human activity can be ether professional or amateur. Each of us has inborn abilities that have not become our way of...

09.07.2014
Claim to Be an Expert

Working with reputation means attracting socially active and mainly public citizens to projects implementation. They belong to...

18.06.2014
Three Ages of Reputation

The business community’s attitude to reputation management has evolved/mutated in several steps within the framework of...

11.06.2014
Victims of Media War

Throughout the ages the powerful have tried to deceive the weaker part of the human race this or that way in order to turn it...

29.05.2014
Weakness of Power

A company’s reputation does not necessarily have to be good or bad, the main thing it has to be correct. The business...

23.04.2014
Working for Your Reputation

Life Behind the Glass The pretty well-known French self-made Emperor Napoléon Bonaparte used to say, “He who...

09.04.2014
To Be or to Seem to Be

Unexpectedly, I had to give a lot of masterclasses in reputation management for audiences that varied in their quality in the...

10.10.2013
Corporate Zombies

Each law has its letter and its spirit. And each of us chooses what is closer to them (someone does it once and for all and...