Each law has its letter and its spirit. And each of us chooses what is closer to them (someone does it once and for all and...

If you want to turn your reputation into your success driver don’t get obsessed with external attributes. Because you...

Bringing discredit upon public people, companies, branches (as it is being done both globally in terms of dangerous food and...

One day there will be a PR person in every company anyway – he/she will either turn up (if we speak about an adequate...

The post-soviet reality’s grimaces labeled the public relations industry with an unattractive associative flow for good:...

Following the unexpected popularity of my previous “professional” column, I decided, by popular request so to say,...

So, the XI International PR Festival has become historical! Two festival days flew by like a flash (which cannot be said about...

What is more difficult for a PR-expert? To work well together with a boss who hates publicity or a boss who overestimates...

On April 6-7, 2012 in the Puscha-Ozerna near Kiev one of the most expected events on Ukrainian marketing and public relations...